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Workshop + Vehicle Expert + ClassicsDortmund
BAGRUS Auto Workshop
Family business in Dortmund with three pillars: classic workshop work, vehicle expert assessments, and classic car restoration. Wanted to better tap the premium classic car market.
The problem
What wasn’t working.
- Classics division existed internally but was invisible online
- Expert service generated few direct inquiries
- Site treated all three areas equally - unclear positioning
- Premium customers bounced because visuals didn’t convince
Our solution
What we did.
- Clear three-pillar structure on the website
- Dedicated landing page for classic restoration with gallery and story
- Premium look in anthracite style with high-end vehicle photography
- Separate contact paths per service line
- Local SEO for Dortmund + area classic workshop
The result
"Classics division actually brings revenue now. Premium customers book directly online."
More premium customers, higher margins
Next steps
What comes next.
Next step: extended marketing automation for reactivating existing customers.
15 min call = more revenue.
Free. No sales pitch. If it doesn’t help - you never hear from us again.
+25.3% revenue on average for local businesses.